News

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New communication for Wyborowa Smaki Świata

Are you in? – this is the new communication for Wyborowa Smaki Świata. The aim of the campaign is to refresh the brand’s communication and diffrentiate the brand on the shop-shelf. Creative executions show people having fun amongst fruits. The agency was in charge of preparing the series of Key Visuals and creative POS materials…

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Dare to Speak – Campaign Against Homophobia

LOWE Warsaw has created a campaign called “Dare to speak”, addressed to parents of homosexual and bisexual children. We want to be engaged in building open society and therefore enhancing tolerance towards minorities is so extremely important for us. The role of family in Poland is much bigger than in many other countries so the problem…

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LOWE Warsaw has prepared a new communication strategy for the brand Knorr Gorący Kubek

LOWE Warsaw has developed a new communication strategy for the brand Knorr Gorący Kubek. The main message of the campaign is based on the idea of “Watch out! With Gorący Kubek you will feel at Home” which is a new strategic approach. Within the campaign, light and humorous TV commercials were created, supporting key variants and informing about…

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Lowe Warsaw works for Ibuprom MAX

Lowe Warsaw has won the pitch for Ibuprom Max – the biggest pain-killer brand in Poland. The agency is responsible for the whole strategic and creative concept „Strength is in You!”. The campaign includes ATL and digital activities (social media used by Ibuprom for the first time).

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LOWE Warsaw works for Warta

LOWE Warsaw has won the Warta account (one of the biggest Polish insurance companies) and will prepare a new rebranding campaign. The campaign will include Above-the-line, Below-the-line and Internet activities. It will be one of Warta’s strongest advertising campaigns for years and all communication channel executions have been prepared by Lowe GGK.

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LOWE launched Four Roses

To launch Four Roses Bourbon on the Polish market, we’ve used the heritage of this American brand, dating back to the time of conquering the Wild West. Thanks to that, Four Roses Bourbon was very quickly established as „The Real Bourbon“.  We’ve created bottle packaging, print ads and posters.

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LOWE Warsaw and Greenpeace Polska promote ‘green energy’

Lowe Warsaw has created a campaign for Greenpeace Polska – promoting ‘green energy’ policy in Poland. The campaign, called “Your Wall in 2020”, was mainly focused on Facebook activities. As a finishing point of our campaign we organized a Candle Party in one of Warsaw’s clubs.

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LOWE Warsaw has won a pitch for CASTORAMA

Following a pitch win Lowe Warsaw has started working with  the biggest chain of DIY stores in Poland – CASTORAMA.

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Wyborowa has chosen LOWE Warsaw

LOWE Warsaw has won a pitch for Wyborowa. This is another brand from Pernod Ricard portfolio that the Agency will be working for. Lowe Warsaw has already been  working for Luksusowa, Ballantine’s and 4 Roses.

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Launch of the new campaign for Bake Rolls

Lowe Warsaw has prepared new communication for Bake Rolls – one of Chipita brands. The aim of the campaign is to build awareness of the brand and of the diverse portfolio of flavours. The campaign will include 3 animated 20-second’s TV spots. Each of them presents different flavours of Bake Rolls in a humorous way. First…

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LOWE Warsaw will be working for Ballantine’s.

Lowe Warsaw, due to winning a pitch tender, will be working for Ballantine’s. The cooperation will include preparing new communication for the brand basing on the Internet also social media projects and point of sale activities.

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Psi Czar Dog Grooming featured in Luerzer’s Archive and CR online

Lowe Warsaw launched a campaign for Psi Czar Dog Grooming Studio. Campaign included three executions: Poodle, Shi Tzu and Terrier. The concept is coming from a basic observation –  a messy dog loses its shape and sometimes is hard to say where the nose or tail is. Lowe showed how the simplest illustrations can communicate the…