Sexual objectification of women in the workplace is still taboo in Poland, even though up to 80% of working or studying women experience harassment. For the Polish Society of Anti-Discrimination Law, we created the #reagujostro campaign to encourage victims of harassment to act decisively. An inflatable sex doll as a symbol of the objectification of women and their treatment as sex objects is presented in a video spot, a series of social media posts, and a special #reagujostro campaign, supported by a large group of influencers, as well as well-known media personalities. Because perpetrators of harassment cannot go unpunished.