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Big-Active: The Greatest Pleasure in One Tea Bag
Big-Active: The Greatest Pleasure in One Tea Bag
Work
For Big-Active, we created the campaign “The Greatest Pleasure in One Tea Bag”, blending dancers, tea leaves, and fruits into kaleidoscopic choreographies that vividly conveyed the harmony of flavour.
To illustrate the harmonious taste of Big-Active teas, we decided not so much to tell about it, but… to dance about it. This is how the unique campaign “The greatest pleasure in one tea bag” was created, in which we combined dancers, tea leaves and fruits in delightful kaleidoscopic choreographies.
The agency vision was realised by Martyna Iwańska, who with precision and imagination combined all the elements of the film into one delightful coherent whole. In other words, the greatest pleasure in one ad.
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