After winning the Pfizer’s pitch, Lowe Warsaw created a TV and print campaign titled “Stop Pneumococci”. The campaign is aimed at young mothers to raise the awareness of the risk that pneumococcal bacteria impose on infants. Film – referring to the natural instinct of protecting the children – in a friendly and emotional way promotes…
Lowe Warsaw has prepared a second edition of campaign for the Nutella® brand, entitled “Say it with Nutella®“. Main goal of the campaign is allowing every fan of the brand to order a personalized label with his own message/name or the name/message for the loved ones.. The agency is responsible for the communication strategy and preparing all…
„Łomżing starts with seasoning”. This is the slogan of new Łomża beer campaign. Campaign comes out as a result of pitch won by LOWE at the end of the 2014. New “Łomżing starts with seasoning” approach emphasizes the fact that Łomża beer can be truly enjoyed not only in the bosom of nature but also…
Kinga Grzelewska, our CEO and Creative Director, nominated for the AdMan 2014. The title AdMan of The Year is awarded to the most creative, innovative and successful people in the advertising business. The competition aims at promoting of the highest standards of professionalism in our field. It is organised by the “Press” monthly, a leading media,…
A butcher is a professional meat cutter but what if he is also cutting prices? For our client, Delikatesy Centrum, a chain of grocery stores, we created a long-term communication platform with a very unique hero – The Butcher of Prices. His role is to convince customers, that Delikatesy Centrum offers not only high quality…
Lowe Warsaw has won pitch for Domiporta.pl – the real estate online service. The humorous campaign presenting different reasons for changing apartment. Campaign includes ATL and digital activities.
Creativity and production values Campaigns’ effectiveness Strategy, research, analysis Value for money service Long-term strategy solutions Cooperation in solving marketing problems Transparency in spending client’s budget Relationship between agency performance and sales amount Lowe Warsaw has been honoured with a merit award by the magazine Media&Marketing Polska. In a special report, prepared on the basis of…
Are you in? – this is the new communication for Wyborowa Smaki Świata. The aim of the campaign is to refresh the brand’s communication and diffrentiate the brand on the shop-shelf. Creative executions show people having fun amongst fruits. The agency was in charge of preparing the series of Key Visuals and creative POS materials…
LOWE Warsaw has created a campaign called “Dare to speak”, addressed to parents of homosexual and bisexual children. We want to be engaged in building open society and therefore enhancing tolerance towards minorities is so extremely important for us. The role of family in Poland is much bigger than in many other countries so the problem…
LOWE Warsaw has developed a new communication strategy for the brand Knorr Gorący Kubek. The main message of the campaign is based on the idea of “Watch out! With Gorący Kubek you will feel at Home” which is a new strategic approach. Within the campaign, light and humorous TV commercials were created, supporting key variants and informing about…
Lowe Warsaw has won the pitch for Ibuprom Max – the biggest pain-killer brand in Poland. The agency is responsible for the whole strategic and creative concept „Strength is in You!”. The campaign includes ATL and digital activities (social media used by Ibuprom for the first time).
LOWE Warsaw has won the Warta account (one of the biggest Polish insurance companies) and will prepare a new rebranding campaign. The campaign will include Above-the-line, Below-the-line and Internet activities. It will be one of Warta’s strongest advertising campaigns for years and all communication channel executions have been prepared by Lowe GGK.
To launch Four Roses Bourbon on the Polish market, we’ve used the heritage of this American brand, dating back to the time of conquering the Wild West. Thanks to that, Four Roses Bourbon was very quickly established as „The Real Bourbon“. We’ve created bottle packaging, print ads and posters.
Lowe Warsaw has created a campaign for Greenpeace Polska – promoting ‘green energy’ policy in Poland. The campaign, called “Your Wall in 2020”, was mainly focused on Facebook activities. As a finishing point of our campaign we organized a Candle Party in one of Warsaw’s clubs.
Following a pitch win Lowe Warsaw has started working with the biggest chain of DIY stores in Poland – CASTORAMA.
LOWE Warsaw has won a pitch for Wyborowa. This is another brand from Pernod Ricard portfolio that the Agency will be working for. Lowe Warsaw has already been working for Luksusowa, Ballantine’s and 4 Roses.
Lowe Warsaw has prepared new communication for Bake Rolls – one of Chipita brands. The aim of the campaign is to build awareness of the brand and of the diverse portfolio of flavours. The campaign will include 3 animated 20-second’s TV spots. Each of them presents different flavours of Bake Rolls in a humorous way. First…
Lowe Warsaw, due to winning a pitch tender, will be working for Ballantine’s. The cooperation will include preparing new communication for the brand basing on the Internet also social media projects and point of sale activities.
Lowe Warsaw launched a campaign for Psi Czar Dog Grooming Studio. Campaign included three executions: Poodle, Shi Tzu and Terrier. The concept is coming from a basic observation – a messy dog loses its shape and sometimes is hard to say where the nose or tail is. Lowe showed how the simplest illustrations can communicate the…
Following a pitch win at the beginning of the year, Lowe Warsaw has started working with Chipita Polska. The cooperation will include full service for the 7 Days brand as well as Internet and Social media projects.
Knorr changes it’s communication platform. MY Way Celebrity Campaign is now replaced with Knorr Chefs platform. New campaigns are singed with new brand claim: Knorr. Flavours of Life
LOWE Warsaw was awarded Silver EFFIE 2011 for “Awake a Lion” campaign
